About AMRISS
Where heritage meets modern lifestyle — a global fashion movement born from tradition, built for the future.
Our Story
After being established on 30 December 2023, AMRISS came up with the audacious idea to reinterpret fashion as a link between classic style and contemporary living. The brand began its journey by producing collections that spoke to individualism, confidence and cultural expression for men, women and kids.
AMRISS first store located in the Uttara Square Shopping Complex in Dhaka, Bangladesh and Somerdale, New Jersey, USA, marked the beginning of the company history. This dual presence distinguished AMRISS as a label that was born worldwide and catered to a variety of consumers from the start, rather than just being a local brand.
AMRISS is genuinely unique because of its family of six sub-brands, each of which has its own personality while adhering to the parent brand's values. Since its founding, AMRISS has been a movement of style and creativity more than just a clothes brand. Its collections honor diversity by creating patterns that are universally appealing by fusing Western aesthetics with Eastern heritage.
AMRISS early success may be attributed to its dedication to excellence, diversity and innovation. The brand's philosophy—that fashion is about more than simply clothes but also about identity, legacy and storytelling—is reflected in every design.
Despite its youth, AMRISS sees itself as a major force in the world in the future. One collection, one tale and one generation at a time, AMRISS is not only writing its history but also influencing the future of fashion with its unique sub-brands, cross-continental foundations and dedication to pushing limits.
Our Sub-Brands
MEOW
A playful and bold expression of youth culture. MEOW captures the energy and fearlessness of the new generation with designs that stand out and make a statement.
LATIM
Minimalist elegance with a contemporary twist. LATIM offers clean lines, sophisticated silhouettes and understated luxury for the modern individual.
Danguli
Celebrating traditional artistry in a modern context. Danguli brings heritage crafts and patterns into contemporary fashion with respect and innovation.
90's KIDS
Nostalgic streetwear with a retro attitude. 90's KIDS brings back the iconic styles of the decade with a fresh perspective and modern comfort.
80's KIDS
Bold, colorful, and unapologetically vibrant. 80's KIDS celebrates the decade of excess with dramatic designs and eye-catching patterns.
Heritage
A tribute to timeless classics, reimagined for today. Heritage offers pieces that transcend trends with quality craftsmanship and enduring style.
Brand Timeline
The Birth of a Vision
30 December 2023 AMRISS is founded with the mission to blend cultural heritage with modern fashion. Launches with menswear, womenswear and kidswear, establishing itself as a brand for every generation.
First Global Presence
Opens two flagship outlets on two continents: Uttara Square Shopping Complex, Dhaka, Bangladesh and Somerdale, New Jersey, USA. AMRISS positions itself from the start as a brand without borders.
Expansion of Identity
Introduces six powerful sub-brands, each telling a unique story: MEOW, LATIM, Danguli, 90's KIDS, 80's KIDS and Heritage.
Shaping the Future
AMRISS strengthens its cross-continental presence and begins shaping itself as a global powerhouse in fashion. With a philosophy built on quality, inclusivity and creativity the brand sets its sights on becoming a household name worldwide.
The Road Ahead
AMRISS is more than a fashion label it is a movement of style, culture and innovation. With global ambition and a diverse portfolio, the brand is writing its legacy as the next international fashion icon.
As we continue to grow, our commitment remains the same: to create fashion that tells stories, builds bridges between cultures, and empowers individuals to express their unique identity through clothing.
Join us on this journey as we continue to redefine fashion for generations to come.